VERO Branding

The 5th C - Choice.  Sustainable, Responsible, True.  True Brilliance.

This beautiful hand selected lab grown diamond private collection is available now exclusively to our IJC Retail Partners.

 Why VERO? The Benefits

• Differentiate yourself from your competitors, selling Lab Grown Diamonds with a higher margin, allowing you to ‘have your cake and eat it too’.
• In partnership with one of Australia’s top Jewellery Manufacturers and Diamond Experts.
• Hand selected stones, no open inclusions or shadows, no strong black inclusions.
• Brighter diamonds – always graded up not down.
• Most diamonds certified rounds are Ex Ex Ex.
• All fancies checked and calibrated for fire.
• Compete instore point of sale marketing support.
• Suite of life like renders and videos available of every style for stores websites and social media.
• Staff sales training notes.
• Gain access to a plethora of stock inventory through Blue Star Kiven Diamonds.
• Private collection of best selling hand selected initial core jewellery with new styles arriving every 6 months.
• Complete flexibility in product style selection on ordering – choose the styles you want to carry!
• Future access to a VERO brand / information page and collection on IJC Websites (Available once stores have migrated to Shopify 2.0).

Marketing messaging:

• You now have a choice – The 5^th
• You can buy a beautiful diamond without having to disrupt our environment.
• VERO Lab Grown has the same hardness as any diamond regardless of it’s origin.
• The hardest mineral known to man.
• Affordability and sustainability.
• They will stand the test of time.
• Have pride in handing a beautiful diamond to future generations.